Media Skills Workshop for Mid-Level Officers 2023
IDFR had successfully organised Media Skills Workshop for Mid-Level Officers 2023 from 11 to 13 July 2023. Senior government officials from fourteen (14) ministries and agencies namely Ministry of Foreign Affairs, Ministry of Transport, Ministry of Economy, Ministry of Defence, Ministry of Home Affairs, Ministry of International Trade and Industry, Ministry of Domestic Trade and Cost of Living, Ministry of Natural Resources, Environment and Climate Change, Ministry of Education, Ministry of National Unity, Ministry of Youth and Sports, Ministry of Entrepreneur Development and Cooperatives, Malaysian Investment Development Authority and Majlis Amanah Mara participated in the workshop.
The workshop aimed to increase the participants’ awareness and knowledge of the media and its importance, and to enhance their skills in handling the media effectively. Throughout the three-day workshop, the participants were trained in utilizing tools and techniques in managing the public via traditional and social media platforms such as Facebook, Instagram, and Twitter, and preparing for press releases. The highlight of the workshop was the hands-on practical training in handling questions and answers during press conferences and studio interview sessions through media simulation by experienced media practitioners.
The workshop gave the participants the opportunity to interact and learnt the best practices from media prominent figures, so they would be better prepared in handling the media. The participants had more confident in facing the camera as they became more aware and understood the challenges, techniques, skills, and approaches required. The training also increased their knowledge of verbal and non-verbal techniques in building their confidence to converse eloquently.
At the closing ceremony, Mr. Hamizan Hashim, Director of the Centre for Leadership, Negotiation and Public Diplomacy, IDFR praised the participants for their commitment and active participations. He also expressed thanks to the speakers for their sharing of knowledge and experiences with the participants.